The tourism sector has always been a key sector for McFelder Translations. We were selected as the official translation supplier to VisitScotland in 2013 after a rigorous selection procedure via a tendering process. A wide range of clients select McFelder as their principal translation supplier, due to our years of experience and knowledge in the sector.
Our specific expertise with website translations, SEO and social media marketing are all key components to any marketing strategy in the tourism sector.
McFelder only collaborates with native translators with the relevant tourism sector knowledge to carry out such translations. Each translator is screened to ensure their knowledge and linguistic abilities in the respective sector. We use selection procedures to identify from our network of tourism and marketing translators who are the most suitably qualified to be assigned to each respective project. The Project Manager will also select an additional proof-reader to revise the translation.
Translation memories (TMs) are created per translation project and per language combination and are then applied to subsequent translation projects with the specific client. If the translation is edited or modified by the client, then these changes are updated in the TM. In this way any changes made by the client are automatically incorporated into any future assignments. The TMs are then provided to the translators prior to embarking on the next project. In many cases the client has a specific company terminology which they require to be incorporated into the translations for terminology consistency in all languages.
TMs can be applied to reduce translation costs if the texts contain repeated text segments therefore the client benefits from cost efficiencies and accurate translations. This can be particularly advantageous for high volume translation assignments such as website localisations which are a key requirement within the travel and tourism sector.
We have been working with McFelder for many years and are very happy with the service they provide. They offer great quality of translation, an excellent turnaround and are always reliable and helpful.
When The Edinburgh Collection undertook a project to translate descriptions of our hotels into multiple languages for new websites McFelder came highly recommended. Our translations were delivered in multiple formats as requested and have been an exciting and beneficial enhancement to our online presence. Thank you McFelder!