I would happily recommend McFelder Translations to other companies, their swift response and attention to detail make them the ideal choice for translations.
Emma Brady, Marketing Executive, Peak Scientific
Peak Scientific has been developing award-winning gas generation products since 1997. The family-owned business has 16 dedicated offices and 360 employees worldwide, supported by a wider network of distributors, to give coverage in over 126 countries. Steady growth has been achieved by establishing a local presence on every continent – including major operations in North America, China and India.
The corporate headquarters, located near Glasgow, Scotland, is the primary location for high-tech manufacturing, R&D, marketing and sales. Exports make up 90% of sales, and the specialist nature of the products mean their niche market is spread thinly around the globe. In 2015, Peak Scientific invested in additional translated content for their website, to meet the sales and service needs of the international marketplace. McFelder Translations came in to provide the translations services, ensuring the Spanish and Portuguese Brazilian language content mirrors the English version.
In 2015 Peak Scientific carried out a brand refresh, including a revamped website with social media integration to Facebook, Twitter and LinkedIn. The company took the strategic decision to improve the functionality of the site and provide multilingual support in many key languages, in line with the Peak Scientific philosophy of becoming ‘your local gas generation partner’.
While some companies still believe having an English language website is enough when doing business overseas, Peak Scientific are more enlightened and understand the need to communicate internationally. Swiftly following the launch of the English-language website, McFelder Translations translated the content into the language of Peak Scientific’s key export markets: Spanish and Brazilian Portuguese.
Previously Peak Scientific had experienced difficulties with other translations companies when it came to Spanish text. But when it comes to McFelder Translations, according to Emma: “I have had nothing but good service. The Account Manager we deal with on a regular basis is very professional and assists us in any way she can.”
Not every business requires a multilingual website, and the size of most website makes keeping content fresh a challenge. In some cases, only one language may be required, or several languages but with the translation of some key landing pages rather than a complete website translation.
McFelder Translations has project managers and in-house developers who can liaise directly with your web developers and together decide on the best way forward.
“I have been impressed with the speed that McFelder Translations has handled Peak’s enquiries and with the online portal they use to deliver the translated content,” says Emma, of the dedicated client portal used for the secure and fast sharing of files. “They have been very professional in correspondence, cost and delivery.”